Creative Thinking and Problem_Solving


Good day grade 11. In today's lesson we will be focusing on creative think and problem solving. In this topic, we will also look at the different types of creative thing and how we can apply this to solving problems which may arise in the workplace( this could also be applied in our daily life). Thereafter we will look at different techniques we can use to solve problems. 





Question 1

Read the scenario below and answer the questions that follow.

Kyle Aluminium has been experiencing a decline in sales and loss of profits. Management requested experts to suggest ways on how to solve their business problems. Employees are also encouraged to use creative thinking skills to generate new ideas on increasing sales.

1.1. Name the problem-solving technique used by Kyle Aluminium.

       Motivate your answer by quoting from the scenario above.   (3)

1.2. Discuss the advantages of the problem-solving techniques identified in QUESTION 1.1. (6)

1.3.  Advise the management of KA on ways in which they could create an environment that stimulates creative thinking in the workplace. (6)

 Question 2

Read the scenario below and answer the questions that follows.

DDD realise the importance of creative thinking in solving problems. Employees were requested to suggest new ideas in large groups without working individually. These ideas were used to inspire new thoughts. The management of DDD evaluated the advantages and disadvantages pf each idea.

2.1.  Identify Two problem solving techniques used by DDD.  Quote from the scenario above to support      your answer. (6)

2.2. Discuss ONE advantage of each problem-solving technique identified in 2.1. (6)

2.3. Distinguish between decision-making and problem-solving. (4)



Topic: Creative Thinking and Problem Solving.

Date: 24 august.


Please watch the videos below which explains the concept that we are dealing with in this lesson. it will help you grasp the content better. there are also notes provided just below that, so that you can underline certain parts of the content which you may feel is necessary.




Explain the meaning of CREATIVE THINKING.

The ability to think of original, varied new ideas or new approaches

Discuss/Describe/Explain the ADVANTAGES/BENEFITS of creative thinking in the workplace.

• Better ideas are generated.

• Improves motivation amongst staff members.

 • May give the business a competitive advantage if unique strategies are implemented.

 • Complex business problems may be solved.

• Creativity may lead to new inventions which improves the general standard of living.

 • Productivity increases as management or employees may quickly generate multiple ideas which utilises time and money more effectively.

• Managers and employees have more confidence as they can live up to their full potential.

• Managers will be better leaders as they will be able to manage change(s) positively and creatively.

• Managers and employees can develop a completely new outlook, which may be applied to any task(s) they may do.

• Leads to more positive attitudes as managers and employees feel that they have contributed towards problem solving.


Discuss how businesses can use creative thinking to SOLVE BUSINESS PROBLEMS.

 • Products and services can be marketed creatively.

• Managers can come up with creative strategies for the business.

• Managers can motivate and manage staff creatively.

• Employees can come up with creative solutions to all kinds of problems.

• Creative public relations strategies can be designed and implemented.

• New products or services can be designed to meet changing needs.

 • Existing products can be adapted creatively to meet changing preferences and demands.


Elaborate on the MEANING of PROBLEM SOLVING.

• Gathering facts that include problem findings and problem shaping.





• It is often done by ONE PERSON / a member of senior management who makes it authoritarian.

• Various alternatives are considered before deciding on the best one.

• It is part of the problem-solving cycle as decisions need to be taken in each step.



• Problems can be solved by a GROUP / team or an individual team member.

• Alternative solutions are generated/ identified and critically evaluated.

• Process of analysing a situation to identify strategies to bring about change.


Outline/Mention/Discuss/Explain/Discuss the PROBLEM-SOLVING CYCLE.


 1. Identify the problem.

2. Define the problem.

3. Identify possible solutions to the problem.

 4. Select the most appropriate alternative.

5. Develop an action plan.

 6. Implement the suggested solution/action plan.

7. Monitor the implementation of the solution/action plan.

8. Evaluate the implemented solution.


Explain/Discuss/Describe how businesses can apply the PROBLEM SOLVING TECHNIQUES to solve business problems.



• Businesses must invite a panel of experts to research the complaints from customers.

• Experts do not have to be in one place and will be contacted individually.


 • Design a questionnaire and distribute it to the panel members/experts.

• Request the panel to individually respond to the questionnaire and return it to the business

• Summarise the responses from the experts in a feedback report.

• Send the feedback report and a second set of questions based on the feedback report to the panel members.

 • Request panel members to provide further input after they have studied the results

• Prepare a final summary report

• The business should choose the best solution after reaching consensus.



• Describe the current situation and the desired situation.

• List all driving/pros and restraining/cons forces that will support and resist change.

• Allocate a score to each force using a numerical scale, where 1 is weak and 5 is strong.

• Weigh up the positives and negatives then decide if the project is viable.

• Choose the force with the highest score as the solution.

 • If the project is viable, find ways to increase the forces for change.

• Identify priorities and develop an action plan.



 • Define the business problem clearly, so that all participants understand the problem.

• Members state possible causes of the business problems.

• Set a time limit for each brainstorming session.

• Record/Write ideas down, where all participants can see it.

• Ideas may also be shared online during an E-brainstorming session.

 • Use each suggestion, to inspire new ideas.

• Do not criticise the ideas, so that many ideas could be generated as quickly as possible.

• All members of the group randomly make suggestions.

• The group rates ideas according to its usefulness and cost to implement.

• The group evaluates all ideas, and combines similar ones to draw up a refined list.

• Discuss a plan of action on how to implement the best ideas.




This is the rubric which will be used when marking your activity. this exercise is out of 29.



Activity Rubric
Question 1 Question 2 Sub Question (Q1) Sub Question (Q2) Mark allocated
Answered adaquately with relevant examples  Answered adaquately with relevant examples 1.1. 2.1. 75-100
Answered moderately with a few examples Answered moderately with a few examples 1.2. 2.2. 50-74
Answered poorly without examples Answered poorly without examples 1.3. 2.3. 0-49



Creative Thinking and Problem Solving is an important topic for both the work environment as well as our daily lives, we need to break the perpetual cycle of routine thinking and employ lateral thinking so that we can come up with new and fresh ideas moving forward. If you have gone through the content and find a certain section/s difficult to grasp, please make light of this the next time we meet.






Activity: WCED

Core notes: WCED

Teacher Page

Jerade Lukas 


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