Elements of Design

Introduction

Painter and design theorist Maitland E. Graves (1902-1978), who attempted to gestate the fundamental principles of aesthetic order in visual design, in his book, The Art of Color and Design (1941), defined the elements of design as line, direction, shape, size, texture, value, and color, concluding that "these elements

Task

Students are required to draw a or design a sulpture made from clay dough. With the incoporation of the elements of design to guide the activity

 Students are required to create a profile about the different elements of design.    

Process

Color is the result of light reflecting back from an object to our eyes.[6] The color that our eyes perceive is determined by the pigment of the object itself.[6] Color theory and the color wheel are often referred to when studying color combinations in visual design.[7] Color is often deemed to be an important element of design as it is a universal language which presents the countless possibilities of visual communication.[8]

 

Line

The (line) is an element of art defined by a point moving in space. Lines can be vertical, horizontal, diagonal, or curved. They can be any width or texture. And can be continuous, implied, or broken. On top of that, there are different types of lines, aside from the ones previously mentioned. For example, you could have a line that is horizontal and zigzagged or a line that is vertical and zigzagged. Different lines create different moods, it all depends on what mood you are using line to create.

 

Point

A Point is basically the beginning of “something” in “nothing”. It forces the mind to think upon its position and gives something to build upon in both imagination and space. Some abstract points in a group can provoke human imagination to link it with familiar shapes or forms

Shape

A shape defined as a two dimensional area that stands out from the space next to or around it due to a defined or implied boundary, or because of differences of value, color, or texture. Shapes are recognizable objects and forms, and are usually composed of other elements of design.

For example, a square that is drawn on a piece of paper is considered a shape. It is created with a series of lines which serve as a boundary that shapes the square and separates it from the space around it that is not part of the square.

 

Texture

This is only a two dimensional image of a tree, but appears to have the texture of three dimensional bark.

Texture refers to the physical and visual qualities of a surface.

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Evaluation

   

Conclusion

To begin adapting traditional visual design practices to the Web we start by examining elements of design as they've been articulated for physical media for hundreds of years. Remember, the classic theory of design argues that a work of design is pleasing to its viewers as a result of how the elements of design are composed in accordance to the the principles of design.

Elements of design are the fundamental parts or aspects used to compose any work of design. It is important for web designers to know these elements because (1) they provide a defined vocabulary with which to discuss and explore; (2) focusing on individual elements may help us travel down creative avenues; (3) familiarity with the elements is critical for understanding how the principles work.

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