Event Planning: Hotel Welcome Bags

Introduction

A client is planning a wedding that is in a destination.  The client is from Delaware and planning a wedding in Atlanta, GA.  Your guests are looking for creative ideas on how to engage their wedding guests and make them feel valued and a part of the wedding celebration.  The guests will be staying in a Hilton property near by the wedding location.  You are tasked with creating ideas for their welcome bags for them as they check into the hotel along with researching activities for the guest to take in during their weekend stay if they want to go out and explore.  Some inspiration is below! 

 

 

Task

You are to take on the role of an event planner.  Your job is to develop a concept to present to your client who is planning a wedding for her daughter's upcoming wedding.  You need to be prepared to present your ideas to your client within 2 business days.  Get your creative juices flowing! 

Process

Step 1: 

Gather Ideas on creating a welcome bag for hotel guests of a wedding celebration.  You need to be prepared for a min of 30 bags.  

Consider the following items that you will need to be sure to address. 

  1. How would you decorate the bag? 
  2. Based on the items you select for the bag, how much would it could per bag? 
  3. Do you have questions for the client?  Prepare a list of them?  

Step 2:

Decide on items you would place in the bag. 

Step 3: 

Also included in the bag is requested for ideas on things to do in the area.  Please make sure to research things in Atlanta, GA.  A few resources to help you through this process are below: 

Once you find the ideas of what to do while in Atlanta, GA, create a handout to include in the welcome bag.  

  • Find a min of 5 things you would suggest visitors to do.  

Step 4: 

Create a way to present your ideas to the client.  (choice is yours, you can do one or both)

  • You can create a physical product to pitch

  • You could create a presentation of your choice (google sides would be prefered as you can create one for your group in this folder

  • Remember this is a sales pitch, so come up with a team name!  You will work in groups of 3.

Evaluation
Rubric
Project / Client Presentation Criteria: 

10 = Excellent 8 = Average 6 = Little to No evidence

Criteria: Work shows evidence of Questioning/Reflecting/ Thinking/Knowing at a proficient level. Student groups were effective in presenting their ideas using selling strategies and customer service skills. Provided a presentation of product concept using appropriate props or created a presentation and/or a combination of both.

Presentation   10        8        6
Selling Pitch   10        8        6
Group Cohesion   10        8        6
Visual Product/ Presentation    10        8        6
Overall Group Work   10        8        6

Total Points Earned 

__/50pts

Comments: 

Score: 

 

Conclusion

This assignment is to simulate what it would be like to take on the role of wedding planner and pitching ideas on a specific task to a client.  By the end of the project you should be able to have a better understanding of pitching ideas to a client and how to working with a client to meet their expectations.  

Credits

Developed for use in a secondary high school Hospitality Management program in conjunction with a staff member and the hospitality instructor Mrs. Kimberly Thomas at Sussex Technical High School.